TUSK PerformanceShopify store for sports and fitness

TUSK Performance is a family business. It started with a simple question: why is almost all training gear made for people in their twenties? Many women want to stay strong, but notice that their wrists, hands and knees need a bit more care. TUSK wanted to make something for them.

We gave the Shopify store a complete overhaul with two clear product lines: Comfort Start for strength training and TUSK Form for pilates and yoga. Each line got its own page, so visitors see straight away what suits them. On the product pages you pick colours and sets, read reviews and get a discount automatically when you order more.

We chose a calm, warm design that suits the audience. Not a loud sporty look, but a style that inspires trust.

After the relaunch, a lot more visitors found the store on their own through Google. The store looks professional, works well on phone and laptop, and customers pay the way they prefer, including PayPal. It sells in both Europe and the US.

Because it is our own family business, we know what it takes to build a brand. We bring that experience to every project.